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Predict churn and protect revenue across your telecom subscriber base

Reduce subscriber churn and boost contract renewals with Churned's AI-powered platform. With automated predictive modeling, you can streamline your retention efforts across your full portfolio of services of internet, mobile, TV and bundles.

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Trusted by leading utility & telecommunications businesses

Problem

Losing subscribers you could have kept?

In a commoditised market, the difference between a customer staying and leaving is often a single interaction. The problem is knowing when that moment is coming, and what to do about it.

Limited insights

Subscriber data is spread across billing, CRM, and usage systems with no single view of who's actually at risk.

Disconnected systems

Manual exports and fragmented tools mean your retention team is always working with yesterday's data.

Unclear renewal priorities

With hundreds of contracts expiring every month, knowing which ones to focus on first is nearly impossible without the right tooling.

High opportunity costs

Blanket discounts and reactive win-back campaigns cost more than they recover, and they reward the wrong customers.

Problem

Losing subscribers you could have kept?

In a commoditised market, the difference between a customer staying and leaving is often a single interaction. The problem is knowing when that moment is coming, and what to do about it.

Limited insights

Subscriber data is spread across billing, CRM, and usage systems with no single view of who's actually at risk.

Disconnected systems

Manual exports and fragmented tools mean your retention team is always working with yesterday's data.

Unclear renewal priorities

With hundreds of contracts expiring every month, knowing which ones to focus on first is nearly impossible without the right tooling.

High opportunity costs

Blanket discounts and reactive win-back campaigns cost more than they recover, and they reward the wrong customers.

With/Without Churned

Master your contract cycles without the manual work

Churned gives teleco teams a real-time view of their subscriber base and the AI-driven tools to act on it before churn impacts revenue margins.

With Churned

Work from a single source of truth

Your subscriber data unified in a single view.

Spot risk before it becomes churn

Predictive AI models flag at-risk subscribers weeks in advance.

Reach the right subscriber the right way

Trigger campaigns personalised by service type, usage, and contract stage.

Automate the "Next Best Action"

AI selects the right hardware upgrade, data bump, or loyalty call to keep subscribers.

Protect your margins

Identify exactly who requires an incentive to renew and avoid over-discounting.

Without Churned

Scattered data, no clear picture

Subscriber insights are split across systems and nobody has the full story.

Churn you find out about too late

By the time it shows up in your numbers, the customer is already gone.

Campaigns that miss the point

Same message to every subscriber, regardless of their service or situation.

Discounts handed out blindly

No way to know who actually needed one and who would have stayed anyway.

Renewals managed on instinct

Prioritisation comes down to whoever the team happens to look at that week.

With Churned

Work from a single source of truth

Your subscriber data unified in a single view.

Spot risk before it becomes churn

Predictive AI models flag at-risk subscribers weeks in advance.

Reach the right subscriber the right way

Trigger campaigns personalised by service type, usage, and contract stage.

Automate the "Next Best Action"

AI selects the right hardware upgrade, data bump, or loyalty call to keep subscribers.

Protect your margins

Identify exactly who requires an incentive to renew and avoid over-discounting.

Without Churned

Scattered data, no clear picture

Subscriber insights are split across systems and nobody has the full story.

Churn you find out about too late

By the time it shows up in your numbers, the customer is already gone.

Campaigns that miss the point

Same message to every subscriber, regardless of their service or situation.

Discounts handed out blindly

No way to know who actually needed one and who would have stayed anyway.

Renewals managed on instinct

Prioritisation comes down to whoever the team happens to look at that week.

Features

Predictive AI built for high-volume subscriber retention

Churned provides the intelligence needed to navigate the wide variety of subscriber scenarios your team manages, regardless of bundle complexity or service type.

Data-backed AI predictions

Predictive AI analyses usage patterns, contract data, and service history to score every subscriber by churn risk, giving your team a clear, ranked list of who to act on and when.

Data-backed AI predictions

Advanced customer segmentation

Segment your base by risk and CLV. Target your most valuable subscribers with the specific actions required to retain them.

Advanced customer segmentation

Next-Best-Actions

Automatically trigger the precise "save" offer based on individual predictive insights, ensuring you retain revenue without manual intervention.

Next-Best-Actions

Discount prioritization

Don't just retain customers, retain them at the right cost. Churned optimises the discount level, timing, and channel for every renewal to maximise your margin.

Discount prioritization

Contract cliff optimisation

Spot clusters of contracts expiring in the same window before they become a mass exodus. Plan retention campaigns around your renewal calendar, not after it.

Contract cliff optimisation

Performance dashboards

Track campaign performance, churn rates by segment, and CLV trends in one place. Clear dashboards make it easy to report upward and refine your approach over time.

Performance dashboards

See how Churned works

Use Cases

The retention challenges Churned solves for telco

Between contract cliffs to win-back campaigns, here's how telco teams use Churned to protect revenue and reduce subscriber loss.

Learn more

Increase renewals

Prioritise the contracts that actually need intervention, reach out at the right moment, and match the offer to what that subscriber is most likely to accept. More renewals, lower cost per save.

Maximise your margins

Separate the subscribers who need a price concession from the ones who just need a call. Size the discount correctly when one is warranted and stop giving them away when it isn't. Fewer giveaways, stronger margins on every customer you keep.

Grow recurring revenue

Identify which subscribers are ready for an upgrade before they ask for one. Expand revenue from your existing base without relying on new acquisition, making growth more predictable and a lot less expensive.

How Churned works

How Churned works for telco providers

Churned unifies data from your existing tools into a single platform to quickly generate deep insights into customer behaviour. AI models identify your at-risk segments and recommend automated steps to retain, reactivate and upgrade contracts.

Explore the platform

Step 1

Connect your data

Integrate your CRM, support, usage, financial and marketing data using APIs or directly from your data warehouse. Churned consolidates this data into one platform so you have a single customer overview.

Step 1

Connect your data

Step 2

Predict behavior

Based on data patterns, our predictive AI model identifies which customers are at risk of churn, ready to renew or primed for reactivation. You can then confidently target the most at-risk segments.

Step 2

Predict behavior

Based on data patterns, our predictive AI model identifies which customers are at risk of churn, ready to renew or primed for reactivation. You can then confidently target the most at-risk segments.

Step 3

Act with automation

Our prescriptive AI model identifies the next best action to perform for each customer segment and automates it. This lets you deliver targeted, timely messages that drive retention and reactivation.

Step 3

Act with automation

Our prescriptive AI model identifies the next best action to perform for each customer segment and automates it. This lets you deliver targeted, timely messages that drive retention and reactivation.

Explore the platform

Customer Success Stories

Yes. Our customers stick with us.

Find out why leading utility providers keep using Churned.

ENERGY

"Churned’s predictive models have given us clarity on churn patterns and customer behaviour, helping us focus on retention strategies that deliver real impact."

Paul Bree

Retention Specialist at Budget Thuis

ENERGY

"Churned’s predictive models have given us clarity on churn patterns and customer behaviour, helping us focus on retention strategies that deliver real impact."

Paul Bree

Retention Specialist at Budget Thuis

ENERGY

"Churned has significantly impacted our customer retention efforts, combining insightful dashboards with a hands-on, data-driven approach to deliver measurable results."

Pieter Heemskerk

Lead Sales & Business Development at Next Energy

ENERGY

"Churned has significantly impacted our customer retention efforts, combining insightful dashboards with a hands-on, data-driven approach to deliver measurable results."